All posts tagged: seafood
E-comm sites for fresh meat advertise on social, print to woo urbanites
The very mention of e-commerce throws up two names – Amazon and Flipkart. Next is probably a Zomato/Swiggy, followed by a Grofers or a Big Basket. But there are a bunch of relatively new e-commerce platforms spreading their roots across Indian cities, trying to get urban Indians to buy meat and fish online. Gurugram-based Meatigo and Zappfresh and Bengaluru-based FreshtoHome are a few on this list. Read More
Fish farms to produce nearly two thirds of India’s fish supply by 2030
As far as antibiotics are concerned, Mathew Joseph, cofounder of online fish delivery service FreshtoHome.com, says they are used in whiteleg shrimp culture. “Farmers can’t afford antibiotics for rohu and catla at the prices they get.” Read More
North India emerging as big market for seafood
Launched in 2015, another Bengaluru-based startup FreshtoHome, an online marketplace for fresh fish and livestock produce, sources products directly from farmers and supplies them to customers in Delhi-NCR besides Bengaluru, Chennai, Trivandrum, Cochin and Thrissur. Read More
How digital technologies are powering fresh meat start-ups
Branded meat is getting a whole new spin with quite a few start-ups promising fresh, unadulterated meat and seafood delivery within just a few hours. Given the growing aversion among consumers about the use of preservatives and chemicals for the storage of meat, the ‘hygienic and convenient’ proposition is gradually gaining acceptance. The market potential, experts say, could be worth $40 billion. Read More
Freshtohome delivers fresh seafood at your doorstep
Have you ever wondered the so-called fresh raw seafood available in the market, is it really fresh and healthy? The answer is a surprising No, that too the fishes are at least 5 to 7 days old. The conventional fish trading system includes the fishermen, the middlemen, and the end consumers. Fishermen trade off their fishes and meat to the traders, who in turn sell them to customers in the market. The transportation mechanism used by the traders by which the livestock is brought to the market is chemicalized and unhealthy but cheap and the stocks are visibly fresh, which actually are not. Read More
FreshtoHome is bullish about Indian seafood industry: CEO
India’s seafood and meat market is dominated by the unorganised sector till date. As per government data, the industry has a potential of over $50 billion in value. To put it into perspective, USA and South Ease Asia are major import markets of India’s seafood products with a share of 32.76 per cent and 31.59 per cent respectively. In land though, the industry needs organising and the products are affected by the use of chemicals. Freshtohome, an e-commerce firm that deals with selling seafood and meat online, says it aims to turn tables with its practices. Founder and CEO, Freshtohome, Shan Kadavil, is at the helm of the firm that garners more than $20 million per annum in revenues. He spoke to News Today, and revealed more about his business, his passion for food and future goals. Excerpts from his interview: Q) Talk us through the journey of Freshtohome from its origin. Read More